I was recently invited to be a part of Petgroomer.com's "Ask The Pro" radio series. Quite the honor! I enjoyed the hour, but there was one question that has stayed with me. How to say "no," to customers. I wasn't totally thrilled with my answer, and have been pondering a better answer all week. This is what I have come up with....
Using the word "no" is difficult for most people. Relationships can be made or broken with that one little word. In fact, some people claim that the word "no" is the most powerful word in the English language. There are entire books written on the topic of saying "no!" Professional negotiators study various ways of using the word to help them achieve their goals. Yet here we are, average humans, entrusted with the use of this hefty word with very little instruction on how best to put it to work!
My husband has several business degrees and has spent decades working retail. His advice? When you have to refuse someone, always offer an alternative. Example: "No, Mrs. Smith, I am sorry that I cannot get your matted bichon bathed, dematted, fluffed and scissored in 30 minutes, but what I CAN do is call you on your cell phone about 10 minutes before she is done so you can pick her up the second I am finished!" Softening the blow of "no" with an alternative is a good trick and one I use often.
One article I read suggested making a "no" sandwich. Put your "no" in the middle of two "yeses." Example: "Yes, Mr. Jones, I can make your skunked Lab smell MUCH better. No, I can't insure there will be no skunk scent left at all, but yes, he will be clean and you will be able to let him in the house."
One key to saying "no" is to say it with authority. As hokey as it sounds, try practicing in front of a mirror. If your "no" is wishy washy, you will be inadvertently setting up the expectation for "yes." Example, "Well... nooooo, I don't think I'll be able to brush out your poodle. She hasn't been groomed for 8 months, after all." The customer can easily take the "I don't think..." to mean that you will be getting your magic wand out and making his fluffy poodle dreams come true. He will then expect to see his dog groomed the way he imagines, and he will be unhappy to see the 7F smoothie clip on the pet that trots joyously out to greet him. A better tactic is, "No, your pet is too matted for a fluffy trim this time. We are going to start over! (Use a happy tone, as if starting over is the greatest thing since ice cream!) If your goal is a fluffy trim, let's get him pre-booked to come back on a 5 week schedule and then we can work into the look you desire."
It is your RIGHT to say "NO." Indeed, it is your duty to say "no," if what the customer requests will be dangerous or painful to their pet. Example: "No, I cannot just bathe your heavily matted Samoyed and send it home. The matted coat must be removed for your pets health and safety." You can go on to explain, "I cannot insure that I can get all the shampoo rinsed out from under the tangles, and that could cause skin problems. The heavy tangles are already pulling uncomfortably on the skin and need to be removed." Some owner requests are just bad for pets, and it is our job to educate them so they can make better choices. I always find it easier to say "no" when the pets welfare is at stake. I
It is also your responsibility to say "no" if you believe the pet has the potential to injure you or a staff member. "No, Ms. White, after your dog went for my bathers throat I decided not to proceed with the grooming." Refer vicious or unpredictable animals to their veterinarian for grooming under supervised sedation or anesthesia. One good bite can put a stylist out of commission for a long time, even forever. Remember, it is not your responsibility to groom every pet on the planet!
If you struggle with saying "no," do an internet search on the word. You will find helpful articles and books to read to help bolster your ability to wield this powerful word more gracefully.